E-C e d f o rm at

     E-C om merc e Chap te r 3 ?(s lid e 1 t o 9 ) ??  Su m ia h A lm oh ese n          1  Match:  electronic retailing (e-tailing)   Retailing conducted online, over the         Internet    ? ? e-tailers   Retailers who sell over the Internet    ? ? direct marketing   marketing that takes place without         intermediaries between manufacturers     and buyers.  multichannel business model   A business model where a company           sells in multiple marketing channels         simultaneously (e.g., both physical and         online stores)       Choose : #C??hara cte ris tic s o f S ucce ssfu l ??E-T A IL IN G a-B ra n d n am e r e co gn it io n   b-D ig it iz e d f o rm at   c-F re q u en tly p u rc h ase d it e m s   d-a ll o f t h e a b ove  #Th isty p eofvir tu almallco n ta in sa dir e cto ryorg a n iz e dby                   pro d u ct o r a s p ecif ic s to re .

   a-R efe rrin g D ir e cto rie s b-M alls w it h S h are d S e rv ic e c-? c lic k -a n d-m orta r r e ta il e rs  #aco n su m erca nfin da pro d u ct,ord eran dpayfo rit ,an darra n ge                         fo r s h ip m en t.   a-R efe rrin g D ir e cto rie s b-M alls w it h S h are d S e rv ic e c-? c lic k -a n d-m orta r r e ta il e rs 2   Giv e a n e xa m ple o f e a ch : 1-??Tra d it io n al m ail- o rd er r e ta il e rs t h at a ls o s e ll o n lin e. ?? exa m ple : J a rir B ooksto re   2- ?Dir e ct m ark etin g b y m an ufa ctu re rs exa m ple ?: ?God iv amark e tdir e ctlyon lin efr o mth eirweb sto reto                 cu sto m ers   3-?? ?Pu re -p la y e -t a il e rs   exa m ple : A m azo n .c o m   4-? ?Clic k -a n d-m orta r r e ta il e rs exa m ple : W alm art   Tru e o r f a ls e ? : vir tu al(p u re -p la y)e-t a ile rs?Fir m sth atse lldir e ctlytoco n su m ersove r                   th e I n te rn et w it h ou t m ain ta in in g a p h ysic a l s a le s c h an nel ( ?tr u e?)  ? clic k -a n d-m orta rre ta ile rs?Bric k -a n d-m orta rre ta il e rsth atoffe ra             tr a n sa ctio n al w eb sit e f r o m w hic h t o c o n du ct b u sin ess ( ?tr u e?)  ? bric k -a n d-m orta rre ta ile rs?Reta il e rswhodobu sin essinth e               non -In te rn et, p h ysic a l w orld in t r a d it io n al b ric k -a n d-m orta r s to re s ( ?tr u e?)    Adva n ta ge s o f E -T a ilin g ( f o r ?se ll e rs ) ( m en tio n t h re e?) ? Lo w er p ro d u ct c o st ? Reach m ore c u sto m ers ? Chan ge p ric e s a n d c a ta lo gs q u ic k ly ? Lo w er s u pply c h ain c o sts ? React q u ic k ly t o c u sto m er n eed s ? Bette r u nders ta n d c u sto m ers a n d in te ra ct w it h t h em .

Sometimes it is hard to do all the work on your own
Let us help you get a good grade on your paper. Get expert help in mere 10 minutes with:
  • Thesis Statement
  • Structure and Outline
  • Voice and Grammar
  • Conclusion
Get essay help
No paying upfront

   

x

Hi!
I'm Gerard!

Would you like to get a custom essay? How about receiving a customized one?

Check it out