Abstract: or services performance in a single


this modern era Cloud Computing has become a scalable services consumption and
delivery platform in the field of services Computing. Cloud business is become
more popular day by day but for a business point of view it is very important
“How to build trust of a customer?” because when a customer (whether it is a
user or a business) buy something he spends his money. So whenever the user
purchases something he will make sure that the product is reliable. So for this
purpose we are creating a dashboard to build the customer interest. Dashboard
is the key factor to develop a user interest. Different websites are providing
the dashboard for different products but this work is scattered as these
dashboard are especially for a certain products or services not for all product
or services. So we are providing an interface that shows all product or
services performance in a single screen called dashboard. It facilitates the
user to make decision about a product or services whether he wants to purchase
it or not. The main aim of our research is to create the user trust. There are
so many different companies in cloud computing who are providing similar
services so the user finds difficulties to choose the right company so in this
paper we are trying to solve this problem.

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more effort you require from a customer when making a purchase, the greater the
risk you run of them churning – that is, canceling their subscription or not making
a repeat purchase.

The greater effort you require from a consumer even
as creating
a buy, the greater the chance you run of them churning – that
is, canceling their subscription or not creating
a repeat purchase.


found that 77% of customers say “valuing their time is the most important thing
a company can do to provide them with good online customer service.” If these customers
aren’t getting the service they feel they deserve, 55% of customer is quite
happy abandon their shopping carts.

computing has become paradigm of computing and IT service delivery, however any
potential user of cloud service they will ask “can I trust this cloud service?”
Furthermore, what exactly does “trust” mean in the context of cloud computing? What
is the basis of trust? If the attribute of cloud service are used as evidence
for trust judgment on the service, on what basis user believe the attributes
claimed by cloud providers? Who are the authorities to monitor mea- sure, assess,
or validate cloud attributes? The answers to those questions are essential for
wide adoption of cloud computing and for cloud computing to evolve in to a
trust- worthy computing paradigm.(Required reading more paper)

this paper we investigate trust mechanisms for the cloud, present our vision of
the”societal systems mechanisms” of trust and a framework for analyzing trust
relations in the cloud, and suggest mechanism which combine attribute
certification, evidence-based trust and policy-based trust because of the criticality
of many computing services and tasks, some cloud clients cannot make decision
about employing a cloud service base solely on informal trust mechanisms (e.g. web
based reputation scores) ; these decisions based on formal trust mechanisms the
attribute of cloud service are used as evidence for the user trust judgment on
the service and belief in those attributes is based on “formal” certification
and chain of trust for validation.    


We live in a public affected by what we gather from
online audits, purchaser reports, number of stars, positioning, and so forth.
Today like never, customer need to know they can trust organizations to give a
positive ordeal before choosing to make a purchase or even. Customers
are confused and have hard time in the selection of the product because there
are so many choices. In online
exploration customers cannot determine or examine the quality of the
product only through textual and graphical description. The customers deserve to know more information
about product, so there is need for an application. Media reports can represent the moment of truth any
business instant particularly another business.







Problem statement:

are going to develop a dashboard which provide a user/customer accurate rating
results of product as well as product’s company. That will make user assure
that the products are reliable and he can fully trust and can invest on product
are buy that one. In this modern era user needs full satisfaction before
investing on something are buying something that the product and company is
reliable or not. Previously there is no such that dashboard are system
available that provide all of the ratings in single interface on cloud. So we
are going to provide all that on single platform (which is by product and by
company) which will show user all he need to know by using graphical interface.


can buy just about anything on the internet. Tired mom’s and dad’s can order
diapers and baby formula at a fraction of retail price, and frazzled on-the-go
professionals can subscribe to monthly shipments of healthy snacks, socks, and

all these everybody purchase (and potential for repeat purchases) up for grabs
online companies are trying to slash price and increase the ease and
convenience of their shopping experiences.

for online-only companies, successfully competing with traditional
brick-and-mortar powerhouses often hinges on one every simple but important
factor: Trust, consistency fast and reliable shipping, brand-name products, and
customer service are all factor that contribute to growing that trust.

that can maintain high standards in these areas have the greatest chance of
success because-aside from lower prices and the sheer convenience ordering
online-trust is what keeps customers coming back.

Three traits of a trusted company:

prices, fast delivery, and a wide range of brand-name products all help
motivate the consumer to try a retailer, but to truly differentiate themselves
and earn loyalty from their customers online-only retailers must go the extra
step to build the trust.

companies must build trust by:


to deliver on a promise even once destroys credibility. Online retailers must
be consistent across the board, from product and packaging quality to reliable,
on-time delivery.


if customer can’t see you, they still want to know you’re there. A quality
customer service team that effectively answers customer inquiries provides the
reassurance of dealing with real person.


incentive program work-just as they do offline. Points, loyalty bonusses, and
rewards are great are ways to get people coming back. Amazon Prime, for example
is a shipping incentive program that will ship any qualified item within 48
hours for only $79 per year. It draws an incredibility loyal shopper who not
only wants to get the value of that investment but also grows accustomed to receiving product in less than 48 hours.

are more price-conscious than ever, but better price may only persuade consumers
to take the initial risk of trying an online retailer real trust and loyalty  are built throw delivering hassle-free ,
consumer oriented experiences our and our again.


user browses our dashboard firstly a video of few seconds starts playing. That video
is just welcome our user so that get to know we value our users/customers. And then
user redirect to our system main screen. In main screen page there are two
searching categories which are by company or by product. In both cases i.e. if
user clicks any of these two then the next page will be rating screen on that is
a cluster of cloud which show companies and products and their rang. For rating
we are using formula to calculate them accurately. If user clicks on any
company cloud then a bar graph will appear on screen that will show user
details of that specific companies’ product and their rating. After that user
can fully trust and can take right decision about purchasing a product.



Mathematical Model:



Old Company


then the rating of those products which have same specification.

then the rating of company which is by first user.


this no condition exist.

In this 2 conditions exist:


have to drive 6 different formulas for product rating.

















Grains Rating





 Let’s see how rating formulae work; which factors
have more priority than other factors that show the customer interest about
these factors. Customer has more focus on these factors when he wants to purchase
the LED TV. The rating is basically the rating which is calculated against specific
filtration. And then will take product of all. And it’s divided by the addition
of all factors rating. And total rating is form how many we calculated that
rating i.e., 5. And then it’s divided by the total number of factors rating.

Bar Graph:


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